Archive for January, 2009
PERKONOMICS
Lately, we’ve been receiving requests from luxury fashion brands to provide strategy & planning for a loyalty program. Our initial recommendation is “offer experiences rather than tangible tokens”.
“Exclusive access to privileges and experiences (from eco to luxury) dethroning exclusive access to physical symbols. And yes, PERKONOMICS plays directly and effectively to this shift.”
10 Things Every Entrepreneur Needs to Know
Starting up a business is no joke! And I’ve learnt this through personal experience. If you plan to DIY, be prepared for the worst while expecting the best.
Here’s a little insight from INC on the 10 THINGS EVERY ENTREPRENEUR NEEDS TO KNOW.
