Archive for 'Mkt Resource Tools'

Dubai e-service for licence renewal

The Dubai Department of Economic Development launched a new e-service for businesses on its website for electronic license renewal  www.dubaided.gov.ae/English/eServices

I have not yet used the Department of Economic Development’s e-service portal, would appreciate any feedback regarding ease of use, overall experience etc

I have used other government websites, Dubai traffic, fines :) , Salik and whilst they enable to user to perform the task required, the overall experience is very stale and flat.

Personally I feel that most government websites globally need an overhaul in terms of IA and design, but at least in Dubai e-services are being rolled out to residents and businesses, it’s a good start.

Keep collaborating,

Creating surveys in SurveyMonkey

Came across this link for SurveyMonkey that I found useful while working on a Customer Survey for Google.  Simple and straightforward instructions.

Creating surveys in SurveyMonkey on YouTube

Increase Marketing Productivity – 2

Another simple tool to streamline your business.  Pass this on to your procurement dept!

Increase Marketing Productivity – 1

With this current economic downturn, it is time to streamline!

Timesheets Made Easy

As consultants, we must provide our clients with timesheets, so they know how much time is spent on their account.  This is to improve efficiencies and adjust deliverables, while ensuring correct time management.  So here’s a website I would recommend you check out: TrackMyPeople.

One-Stop-Shop for Creating Viral Promotions

How to market online, especially on social networking sites is the new buzz in the industry and a majority of us don’t really know how to go about it, including myself.  But then again, I’ve got Claire on my team!

Well, here’s an easy way to get started: “Half of all internet users enter online sweepstakes and contests each month, according to Forrester Research, yet few companies have the technical know-how to integrate such promotions with the social networks they’re typically advertised on.” This is where Wildfire comes in…

Opt Out of Behavioral Advertising

Why would anyone want to opt out of behavioral advertising?

…Unless your a hermit, but in that case, you wouldn’t be using the internet!  Behavioral Advertising allows the consumer to receive communication of products and services that they only are interested in.  So why not?

Which Kind of Collaboration Is Right for You?

Great article from the Harvard Business Review: The new leaders in innovation will be those who figure out the best way to leverage a network of outsiders.

Example: 99designs

10 Things Every Entrepreneur Needs to Know

Starting up a business is no joke! And I’ve learnt this through personal experience.  If you plan to DIY, be prepared for the worst while expecting the best.

Here’s a little insight from INC on the 10 THINGS EVERY ENTREPRENEUR NEEDS TO KNOW.